Namita Patel

  Quadrant Knowledge Solutions defines Enterprise Service Management (ESM) as a solution that automates, guides, enhances, and prioritizes business processes and workflows using diverse service management practices. ESM solutions leverage service management practices, modules, and ITIL guidelines to extend their capabilities beyond the conventional IT infrastructure domain. This approach empowers business and IT leaders to implement ESM practices across various non-IT business functions, including HR, facility management, finance, corporate, marketing, legal, and customer experience initiatives. The goal is to streamline, digitize, and enhance organizational IT infrastructure and operations activities. ESM solutions have evolved from IT service management (ITSM), which initially focused solely on managing IT-related tasks, issues, and processes such as back-office operations, ticketing, and service desk capabilities. The growth of the ESM market is driven by the increasing deman...

  Cross-channel campaign management (CCCM) serves as a platform that grants insights into customer preferences, enabling marketers to better align with the journeys of their target audiences. This tool incorporates diverse marketing channels, facilitating the organization in gathering customer data from native or third-party databases with the aim of constructing a personalized customer experience. By employing advanced analytics tools, the CCCM platform aids organizations in enhancing customer engagement, orchestrating campaigns across various channels, and gauging the effectiveness of these channels. A prevalent trend in cross-channel campaign management involves the rising use of data-driven personalization. Marketers leverage customer insights to deliver customized messages and experiences across multiple channels. Another noteworthy trend is the adoption of omnichannel strategies, where marketers seamlessly integrate and coordinate messaging and interactions across all chan...

  Several sectors related to sales services are increasingly adopting Sales Enablement Platforms , leading to rapid growth in the SEP market. The rising demand for automating sales services has prompted businesses to invest in this software, which can enhance content management, training and onboarding of sales teams, as well as facilitate the calculation of ROI. Moreover, the integration of generative AI and scalable ML technologies into the platform has promp,ted businesses to implement it across various industries such as finance, healthcare, travel and tourism, legal, and more, thereby expanding its market size. Market participants are incorporating digital sales rooms (DSRs) to provide collaborative experiences to sellers and buyers, fostering better relationships between them. These DSRs serve as a centralized repository for sales teams to securely access and share sales collateral, improving communication throughout the sales cycle. Download the Sample Report of Market ...

  Network Access Control (NAC) systems were developed to prevent unauthorized devices from accessing corporate networks. However, these traditional NAC systems faced limited adoption due to their complex implementation and the challenge of justifying investments with limited features. The rise of enterprise mobility, Bring Your Own Device (BYOD), and wireless security, along with the increasing complexities of endpoint security, propelled the popularity of NAC solutions. The advent of cloud computing, virtualization, the proliferation of Internet of Things (IoT), and the necessity to manage IoT, Industrial IoT (IIoT), and Operational Technology (OT) devices contributed to the evolution of modern NAC. Today, NAC systems offer an improved technology value proposition, featuring functionalities that support IoT, IIoT, and OT devices, granular segmentation, user and entity behavior monitoring, enhanced visibility, and security automation & orchestration capabilities for automate...

  Quadrant Knowledge Solutions Reveals that Cloud Financial Planning & Analysis (Cloud FP&A) Market is Projected to Register a CAGR of 13.50% by 2027.Quadrant Knowledge Solutions defines Cloud Financial Planning & Analysis (Cloud FP&A) as a Software as a Service (SaaS) solution providing budgeting, financial planning, and forecasting features to bolster organizations' financial strategies. It facilitates a comprehensive approach by offering in-depth analyses of both financial and operational data, aligning business processes and strategies with financial goals. Cloud FP&A solutions gauge organizational progress, map out future goals, and evaluate achievements, contributing to holistic planning. The integration of AI and machine learning within Cloud FP&A solutions is noteworthy. This amalgamation automates repetitive tasks, enhances forecasting accuracy, and furnishes advanced analytics. These technologies empower finance professionals to discern pattern...

  Enterprise Backup and Recovery Software Solutions play a crucial role in simplifying data management tasks, ensuring data safety, promoting business continuity, and facilitating compliance. These solutions enhance recovery strategies, automate backup processes, and provide scalability to accommodate growing data volumes. By minimizing downtime and reducing expenses associated with recovery efforts, these solutions contribute to swift decision-making by enhancing data accessibility and mitigating the risk of data loss. Centralized administration capabilities further improve efficiency by allowing the monitoring of backups through a single interface. Key questions this study will answer: ·        At what pace is the Enterprise backup and recovery software solutions market growing? ·        What are the key market accelerators and market restraints impacting the global Enterprise backup and recovery software solution...

  Communications Platform as a Service (CPaaS) is a cloud-based solution enabling organizations to enhance their applications and workflows with communication features like messaging, voice, video, and identity verification services. CPaaS providers furnish APIs and SDKs, enabling developers to seamlessly integrate communication capabilities into their applications without starting from scratch. This streamlines the process for organizations to create tailored and scalable communication solutions aligned with their specific needs. The flexibility, user-friendly nature, and cost-effectiveness of CPaaS have contributed to its widespread adoption, making it an appealing option for businesses seeking to enhance customer engagement and overall communication capabilities. Download the Sample Report of Market Forecast: Communications Platform as a Service (CPaaS) Key Inquiries Addressed in This Study: ·        What is the growth rate of the Communicat...

  AdTech Platform assists organizations in evaluating, managing, and enhancing their advertising campaigns by overseeing the entire ad campaign process. It ensures improved ad placements, timely delivery of tailored content to the right audience, and minimizes the wastage of time and resources allocated to ad campaigns. In addition to facilitating campaign management, AdTech aids organizations in refining audience targeting, optimizing campaign delivery, and streamlining feedback management. AdTech platforms play a crucial role in enabling successful and efficient media trading deals through programmatic algorithms, establishing an open advertising marketplace that serves as a neutral space for the digital advertising ecosystem. Download the Sample Report of Market Forecast: AdTech Platform This study aims to address key questions: ·        Is the AdTech market experiencing growth, and what are the short-term and long-term growth prospects for ...

  Quadrant Knowledge Solutions defines Trade Surveillance and Monitoring Solutions as software designed to detect and prevent abusive trading practices by monitoring market manipulation, fraud, and illicit trading behavior. Such solutions should encompass all asset classes and geographies to identify threats arising from any trading transaction, thereby safeguarding organizations from reputational risks and losses associated with penalties and fraud while ensuring regulatory compliance. Given the increasing expectations from regulators regarding trade surveillance, financial organizations are actively working to eliminate policy breaches that may lead to unlawful trading activities. In the current landscape, global trading practices are aligning with a broader spectrum of global regulations, incorporating cross-asset class and cross-market trade surveillance measures to identify market abuse, behavioral patterns, and non-compliant activities. Download the sample report of Mar...

  Quadrant Knowledge Solutions characterizes the Sales Enablement platform (SEP) as a technology designed to empower sales teams in effectively engaging with customers by facilitating the delivery of personalized content. This platform aids sales teams in minimizing time spent on non-selling activities through a centralized repository, granting access to tools and content, and streamlining the training and onboarding processes for sales personnel. By harnessing analytics and AI technologies, the platform recommends pertinent content to sales teams, enabling marketing teams to concentrate on content that holds potential for increasing ROI. The Sales Enablement platform plays a crucial role in aligning sales and marketing teams by offering visibility into buyer behavior across diverse channels throughout the entire sales cycle. Download the sample report of Market Share: Sales Enablement Platform Key questions addressed in this study include: ·     ...